Yahoo has shut down The Projector, The Set, The Amplifier and The Famous, four blogs covering television, movie, music and celebrity topics, respectively.
The blogs announced the news on their Twitter accounts, adding that “other blogs” will be shut down as well.
“As was just announced, Yahoo has decided to let @YahooProjector shuffle off this mortal coil. It’s a damn shame: We were having such fun,” tweeted The Projector‘s co-editor Will Leitch.
Some of the editors involved even managed to muster a joke. “Starting to think that this giant purple Y! tattoo I got last year wasn’t the best idea. #maw,” tweeted Mark Lisanti one of the managing editors of Yahoo’s entertainment blogs.
This latest move could simply be Yahoo getting rid of properties that haven’t been performing well, but it could also mean the company is shedding extra pounds, preparing for a takeover from one of (reportedly) many interested parties.
Android posted a series of infographics on Thursday with impressive app stats to celebrate its 10 billionth downloadfrom the Android Market.
Android users from 190 countries download apps every day, according to one of the infographics. The U.S. is not the most app crazed country either — it ranked fourth behind South Korea (no. 1), Hong Kong (no. 2) and Taiwan (no. 3). Rounding out the top ten includes Singapore (no. 5), Sweden (no. 6), Israel (no. 7), Denmark (no. 8), the Netherlands (no. 9) and Norway (no. 10).
Meanwhile, the top categories for Android app downloads include games (25.6%), entertainment (12.2%), tools (11.7%), music (4.28%) and social (4.08%).
But the most interesting tidbits were associated with how Android owners use their apps. About 12 billion miles are navigated on Google Maps each year — which is equivalent to more than 37,000 trips to the moon — and 100 million words are translated every week in 200 different countries on Google Translate.
As for when most people download apps, searching through the Android Market the night before the work week starts is evidently a common activity. The most popular time to download an Android app is 9:00 p.m. on Sunday, while the least popular time to do so is just seven hours later at 4:00 a.m. Monday morning.
Other interesting Android app stats include the following:
- About 1.87 million hours were spent on the popular movie database app IMDb in the past four months.
- The equivalent of 5,054 years are spent playing with popular gaming app Talking Tom, during which Tom has been knocked down 10.6 billion times.
- Users of the car racing app Asphalt would owe $3.2 billion in speeding ticket fines if they took their driving habits to the streets.
- 10 billion cans have been knocked down playing Can Knockdown. That’s a whole lot of cans.
Google which long ago passed Yahooin search advertising, now has overtaken the company in display ads as well, according to IDC.
Google claimed the number-one spot in U.S. display advertising in the first quarter, with 14.7% of the market ($396 million), up from 13.3% in Q4 2010. Yahoo’s hold on the market declined from 13.6% to 12.3%, or $330 million, in that same period.
Facebook, meanwhile, had 8.8% of the display market, or $238 million. Karsten Weide, IDC vice president and the author of the report, says he expects Facebook‘s share to overtake Yahoo’s in the third or fourth quarter.
Weide says the latest numbers reflect Google’s strength rather than Yahoo’s weakness. “They have a huge search network,” Weide says, “And anything you offer based on that is likely to work well.”
Google got into the display ad arena in earnest in September 2009, after its acquisition of DoubleClick. Since then, the business has grown rapidly and is now estimated to be worth $2.5 billion a year, including YouTube.
Other findings of the IDC report:
- Global online ad spending grew 14.3% to $18.2 billion in the first quarter.
- U.S. spending was up 14.2% to $8.1 billion.
- For the ninth quarter in a row, display is growing faster than search advertising. Display’s share is now at 33.3% vs. 29% two years ago.
- Google’s share of search advertising rose to 59.6% (vs. 59.1% in Q4 2010). Microsoft’s share was 7.9%. Yahoo’s was 7%.
Just like the IAB’s first-quarter online advertising estimates, released on Thursday, IDC’s reports shows quarterly ad revenues at a new record.