Startups communityIt may sound like a pretty obvious thing to say but the single most important people for a startup is its users. While it is true to say that investment can criticial, and staff help drive a business, a service or product has to have users in order to attract both of those in the first place – with very few exceptions.

All startups are inherently focused on their users to help them grow, but that same focus needs to be maintained when companies are in a less successful position, or perhaps even a downward spiral towards closure. …Continue reading →

by Matt Kaludi on October 9, 2012

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